Using Sign Language to Communicate in Industrial Companies:
DOI:
https://doi.org/10.31185/lark.Vol0.Iss27.396Abstract
This paper shades light on the analysis of signs that used in industrial companies as a communication tool. This study focuses on semiotics that is used by petroleum, construction and chemical companies to communicate with workers for many purposes, like giving instructions, orientations, prohibitory and warning purposes. System of semiotics is everywhere in the foreign/local companies and it is widespread. Anyone can see these indexes, symbols and icons on the doors, windows, walls, gates, oil pipes, machines, near wells and in many areas inside the companies. This study tackles the analysis of these signs in two levels, i.e., connotation and detonation, according to Roland Barthes’s Approach in order to get the core meaning of signs, by studying their pictograms, colors and shapes.
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Barthes, R. (1974). S/Z. New York: Hill & Wang
--- (1977). Image-Music-Text. London: Fontana
--- (1987): Mythologies. New York: Hill & Wang
Berger, A. A. (1989). Seeing is Believing: An Introduction to Visual Communication.
Chevalier, J. & Gheerbrant, A. (1996). The Penguin Dictionary of Symbols. New York: Penguin.
Chandler, D. (1997). Semiotics for Beginners. Retrieved on July 15, 2017 from http://www.aber.ac.uk/~gdc/semiotic.html
Cobley, P. (2001).The Routledge companion to semiotics & linguists. London: Routledge.
Deely, J. (1990). Basics of semiotics. Bloomington, IN: Indiana University Press.
Eco, U. (1979). A Theory of Semiotics. Bloomington, Indiana: Indiana University Press.
Fiske, J. (1982). Introduction to communication studies. London: Methuen & Co.
Floch, J. (2001). Visual identities, London, UK: Continuum.
Gorlée, D. (1994). Semiotics & the Problem of Translation. Amsterdam-Atlanta: Rodopi.
Hancock, E. (1972). Techniques for Understanding Literature. CA
Hawkes, T. (1977). Structuralism and semiotics. London: Routledge.
Hjelhjmslev, L. (1961). Prolegomena to a Theory of Language (trans. Francis J Whitfield).Madison: University of Wisconsin Press Introductory Anthology. Bloomington: Indiana University Press, pp.4-23
Langrehr, D. (2003). From a semiotic perspective: Inference formation and critical comprehension of television advertising. Retrieved on July 15, 2017 from http://www.readingonline.org/articles/langrehr/
Lester, P. M. (1995). “Syntactic theory of visual communication”. Retrieved on July 9, 2017 from http://commfaculty.fullerton. Edu/Lester/writings/viscomtheory.html
Mick, D. G. & Laura, G. P. (1989). “Consumers' Interpretations of Advertising Imagery: A Visit to the Hell of Connotation”. In Elizabeth C Hirschman (Ed.): Interpretive Consumer Research. Provo, UT: Association for Consumer Research, pp. 85-96
Moriarty, S. E. (1995a). “Visual semiotics & the production of meaning in advertising”. Retrieved on June 14, 2017 from http://spot.colorado.edu/~moriarts/vissemiotics.html
Moriarty, S. E. (1995b). “Visual communication theory: A search for roots”. Retrieved on June 10, 2017 from http://spot.colorado.edu/~moriarts/vctheorysurvey.html
Panofsky, E. (1970a). Meaning in the Visual Arts. Harmondsworth: Penguin.
Peirce, C. S. (1985). Logic as Semiotic: The Theory of Signs, In: R. E. Innis (ed.) Semiotics.
Ricoeur, P. (1981). Hermeneutics and the human sciences, J. B. Thompson (transl.), New York, NY: Cambridge University Press.
Saussure, F. De (1983). Course in General Linguistics, London: Fontana/Collins
Voloshinov, V. N. (1973). Marxism and the Philosophy of Language (trans. Ladislav Matejka & I R Titunik). New York: Seminar Press
Published
2019-03-03
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How to Cite
Hasan, : A. F. (2019). Using Sign Language to Communicate in Industrial Companies:. Lark, 9(5). https://doi.org/10.31185/lark.Vol0.Iss27.396
